To become a Memberof the Webloyalty Programme, you will either be asked: to (a) provide a basic profile about
yourself by filling out an online registration form with your name, mailing address, email address and
payment information (including credit and/or debit card number and expiration date); or (b) expressly
authorise a marketing partner of WL to transfer certain contact and billing information to WL
(including your mailing address and payment information (including credit and/or debit card number
and expiration date). WL processes such information in accordance with this Privacy Statement. The
marketing partners of WL may have different privacy practices and you are encouraged to read their privacy
After joining the Webloyalty Programme, WL may request that you verify your Personal Information
previously provided, provide additional contact information (your telephone number, for instance),
indicate your communication preferences and create your permanent member identification and
password for secure use of the Website. You may also be required to select a challenge question and
provide the answer so that WL can assist you if you forget your member identification or password.
Any data requested helps WL to provide you with your benefits, and to personalise and properly
service your Membership.
Depending on the benefits that you elect to use, you may be asked for additional information to
properly service your Membership. For those benefits that require you to submit a reimbursement
claim, you will be required to complete a form requesting information needed to process the claim.
Depending on the type of claim and the circumstances surrounding the claim, you may be required to
provide additional documentation to support your claim.
From time-to-time WL may provide you as a Member of the Webloyalty Programme the opportunity to participate in contests or surveys made available through the Website.
If you participate, WL will request certain Personal Information from you. Participation in these
surveys or contests is voluntary. The requested information typically includes contact information
(such as name, email and/or mailing address) and demographic information. WL may use this
information to publish contest winners, to monitor Website traffic or personalise the Webloyalty Membership Service (in the case of
anonymous information collected in surveys) and to send participating Members an email newsletter. WL may
use a third party service provider to conduct these surveys or contests; that company will be
prohibited from using your Personal Information for any other purpose. WL will not share the
Personal Information that you provide through a contest or survey with any other third parties unless
you so consent or as otherwise provided in this Privacy Statement.
Refer a Friend
WL may offer a referral service so that WL can tell one of your friends about our Webloyalty Programme
by forwarding certain marketing communications and/or emails to an individual you believe may be
interested in joining the Webloyalty Programme.
Cookies and Logfiles
and in connection with the Website. Cookies are text files containing small amounts of information which
are downloaded by your internet browser and stored on your PC or other device when you visit the Website.
How WL uses information WL collects through cookies
WL stores information that WL collects through cookies, log files, clear gifs, and/or third party sources to
create a summary of your preferences. WL ties your personally identifiable information, and/or your Membership
usage history in order to provide tailored promotions and marketing offers, to improve the content of the Website
for you and/or to determine your preferences. WL may match information collected from you through different means
or at different times, including, for example, information collected online and offline, and use such information
along with information obtained from other sources, including third parties. To do this, it is often necessary to
share this information with carefully selected vendors and business partners WL works with, such as companies that
perform marketing services and other business operations for WL.
More information about cookies
WL use session and persistent cookies on this Website. A session ID cookie expires when you close your browser.
A persistent cookie remains on your hard drive for an extended period of time.
You can remove persistent cookies and reject persistent and session cookies by following the directions provided
in your Internet browser's "help" file or by visiting
If you reject persistent or session cookies, you may still use the Website, but you may not be able to access all the Website's
functionality or your access may be limited.
(a) remember choices you have made and personalise your use of the Website. This includes cookies that:
1. store your password(s) for and keep you logged into the Website so that you don't have to enter passwords more than once per visit; and
2. remember and recognise you on subsequent visits to the Website,
(b) identify how you use this Website, including tracking how you use the Website, such as information on where you came from, what content you
viewed on the Website, and the duration of your visit; and
(c) deliver content and advertising more relevant to you and your interests. This allows WL to serve you more relevant content and advertising
when you use the Website and the Webloyalty Membership Service and not to serve you content or offers you may already have opted-out of. This includes cookies
used by advertising networks, which may be subject to a separate privacy statement on how the advertising network uses information they collect.
Please see the"How WL uses third party cookies for advertising and re-targeting purposes" below for further information.
WL links the information WL obtained from the cookies to any Personal Information that we gather about our Members (see "How WL uses information WL collects through Cookies" above).
How WL uses third-party cookies for advertising and re-targeting purposes
search engines, the Website and/or third party Websites upon which WL advertises.
This technology uses information about your previous visits to our Website and the third party websites upon which WL advertises to tailor advertising to you.
In the course of serving these advertisements, a unique third-party cookie may be placed or recognised on your browser to enable WL to recognise you.
visitors use the Website. Information about your use of this Website (including your IP address) will be transmitted to and stored by Google on servers in the US,
and Google will use this information to evaluate your use of the webite, compile reports on Website activity for WL, and provide other services relating to
Website activity and internet usage, but will not associate your IP address with any other data held by Google. For more information on the use of
Google Analytics, including how to opt out, visit
WL uses web beacons, provided by WL's ad serving partner, to help manage the online advertising of WL. These web beacons allow WL and/or its ad serving partner to
access individual cookies when a browser visits the Website. This allows WL to identify which advertisements or listings served by its ad serving partner bring
users to the Website.
Web beacons are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of users of the Website. In contrast to cookies, which are stored on
a user's computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. WL link the information gathered by clear gifs
to the Personal Information WL gathers about its members (see How we use information we collect through Cookies above).